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Lighting the Vision: The Unsung Art of the Gaffer
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Oct 30, 20252 min read
The Unsung Heroes of Film Sets: Why Production Assistants Matter
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Oct 9, 20252 min read
The Power of Music in Video Production
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Sep 24, 20252 min read
The Art of Production Design in Video
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Sep 17, 20252 min read
BTS: The Role of a Cinematographer in Video Production
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 28, 20252 min read
Why Location Matters in Video Production
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 26, 20251 min read
The Power of Storyboarding
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 25, 20251 min read
Why Storytelling is the Secret Weapon in Video Production
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 25, 20252 min read
BTS: What Really Happens On A Video Shoot!
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 25, 20252 min read
The Future of Video Production: Trends to Watch in 2025
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 20, 20252 min read
A Video Director’s Handbook
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Aug 18, 20252 min read
What They Don’t Teach You In Film School…
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.
Alyssa G. Mullings
Jul 23, 20253 min read
Commercial vs. Video Shoot: Key Differences & Similarities in Preparation and Execution
This blog breaks down the key differences between commercial and general video shoots, highlighting how purpose, scale, and creative direction shape production, based on Offbeat Creative’s experience across branded, corporate, and social video content.
Alyssa G. Mullings
Jul 22, 20252 min read
Beginner’s Guide to the Video Production Industry!
Breaking into the video production industry can feel overwhelming at first. Whether you're interested in becoming a producer,...
Alyssa G. Mullings
Jul 18, 20253 min read
How to Plan a Video Shoot!
Planning a video shoot takes more than just choosing a day and arriving with a camera. Whether you’re producing a commercial, a corporate...
Alyssa G. Mullings
Jul 16, 20252 min read
Top Five Tips for Producing a Video Shoot
Producing a video shoot requires more than organizing a schedule. It’s all about working with the right people, planning every detail,...
Alyssa G. Mullings
Jul 9, 20252 min read
Top Five Tips to Create a Successful Commercial
Creating a successful commercial is all about telling the right story, connecting with your audience, and leaving a lasting impression....
Alyssa G. Mullings
Jul 8, 20252 min read
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