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Lighting the Vision: The Unsung Art of the Gaffer
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.

Alyssa G. Mullings
Oct 30, 20252 min read


Lighting in Video Production: Crafting Mood & Narrative
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.

Alyssa G. Mullings
Sep 15, 20251 min read


BTS: The Role of a Cinematographer in Video Production
This blog reveals the real-world lessons filmmakers and creatives won’t learn in film school, covering client management, budgeting, networking, and business skills, based on Offbeat Creative’s hands-on experience in video production.

Alyssa G. Mullings
Aug 28, 20252 min read


Rental business: the good, the bad, the ugly!
This blog explores the pros and cons of running a video production rental business, covering profitability, challenges, and long-term investment, through the lens of Offbeat Creative’s industry insights and practical experience.

Alyssa G. Mullings
Jul 23, 20253 min read


Affordable High-Quality Video Gear: A Creator’s Guide
You don’t need a massive budget to create beautiful, professional-looking video content. At Offbeat Creative , our Jersey City-based...

Alyssa G. Mullings
Jul 22, 20252 min read


How to Plan a Video Shoot!
Planning a video shoot takes more than just choosing a day and arriving with a camera. Whether you’re producing a commercial, a corporate...

Alyssa G. Mullings
Jul 16, 20252 min read


Best Cameras for Social Media Content Production (List)
With social media becoming an increasingly important marketing channel, video content has become essential for any brand looking to make...

BG Films LLC
Mar 24, 20232 min read
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