Ce que nous avons fait:
LA PHOTOGRAPHIE
TaylorMade est probablement la fabrication de golf la plus connue du pays. Avec des noms comme Tiger Woods et Dustin Jonson derrière, la quasi-perfection est l'une de leurs plus grandes réalisations. Benjamin Gabriel Films s'est rendu à Orlando, en Floride, pour capturer le stand principal de TaylorMade lors du plus grand salon professionnel du golfpassionnés, Le spectacle PGA. Nous étions chargés de capturer l'espace tout en communiquant comment ils sont effectivement l'avenir du golf.
What we did (deep dive):
A Legendary Brand on Display
TaylorMade is a name that resonates throughout the golf world, a brand synonymous with innovation, precision, and excellence. When the company unveiled its latest presence at the PGA Show, the largest golf trade show in the country, Offbeat Creative, a Jersey City-based video production and photography studio, was brought in to document and showcase the experience in full.
Capturing a Space Designed to Inspire
Held in Orlando, FL, the PGA Show draws golf enthusiasts, professionals, and brands from around the world. TaylorMade’s main booth stood out as a bold expression of the brand’s forward-thinking identity. Offbeat Creative’s video production team and social media content specialists were tasked with visually capturing not only the booth’s design and energy, but the message it was built to communicate: TaylorMade isn’t just part of the game, it’s shaping its future.
Telling the Story of a Brand in Motion
Rather than static coverage, our Jersey City-based team approached this project as a brand narrative. We focused on details: the way attendees interacted with new products, the buzz around the booth, and the sleek presentation that spoke to TaylorMade’s legacy and evolution. Every angle, light, and frame was chosen by our expert photography and video crew to reflect the sense of progress and precision that defines the company.
Elevating Brand Presence Through Expert Visuals
Offbeat Creative brings storytelling to the forefront of every shoot, and this one was no exception. At an event where every brand fights to be seen, we helped TaylorMade stand apart. Our coverage didn’t just document a booth, it delivered a visual message: “The future of golf is here, and it’s wearing the TaylorMade logo.” Through expert photography, video production, and content strategy, our Jersey City team helped amplify TaylorMade’s presence on and off the show floor. To learn more about our services please contact us here.