A Brand Built on Sound and Innovation
Altec Lansing has been pushing boundaries in audio electronics for decades, known not just for delivering sound, but for shaping the way we experience it. When the company needed bold, music-driven content to support product launches and major events, they partnered with Offbeat Creative, a Jersey City-based video production, photography, and social media content specialist agency, to help bring their vision to life across digital platforms and beyond.

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Music as the Storytelling Engine
For Altec Lansing, music isn’t just background, it’s the narrative. Each video Offbeat Creative produced was designed to let sound lead the way, capturing the energy, tone, and emotion of the brand. Our Jersey City video production team crafted every piece to be dynamic, immersive, and aligned with Altec’s bold identity, with a minimum length of 60 seconds to ensure every beat had room to resonate.

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Standing Out at CES
At CES, the epicenter of innovation and tech storytelling, Offbeat Creative helped Altec Lansing cut through the noise. Our team of photographers, videographers, and social media content specialists captured a full range of assets that showcased the brand’s space at the show, from sleek product displays to visitor interactions and live demos. We created a series of high-energy social videos tailored for maximum engagement across digital platforms, designed to amplify Altec's presence in real time.

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Visuals That Amplify a Brand’s Identity
Whether it’s launching a new speaker or documenting a massive trade show presence, Offbeat Creative knows how to create visuals that turn heads and keep viewers engaged. Our ongoing collaboration with Altec Lansing is powered by shared creativity and a love of bold, music-forward storytelling. With our expert team based in Jersey City, we’ve produced photography and video content that doesn’t just show the product, it captures the vibe, the voice, and the vision behind it.To learn more about our services please contact us here.